Dartmoor Zoo owner shared that the Holywood flick We Bought a Zoo has created a sort of a visitor boom. The movie is based on a true story when the family took over the business starring Matt Damon and the pretty Scarlett Johansson.

Benjamin Mee purchased the Dartmoor Zoo, located in Plymouth, Devon in the United Kingdom, back in 2006. The film is based on a book which told of the story of the family who met a handful of impediments along the way to run the zoo.

Mee related that the movie had not poured in millions into their business but the zoo benefited from the almost $80 million advertising budget of the production. The zoo owner admitted that they do not have that kind of budget to promote the Dartmoor Zoo.