Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets. They have announced their new entry-level digital single lens camera. It is small in size and yet powerful in creativity. The new E-450 digital DLR camera shares the form factor of the E-420, the world’s smallest DSLR.

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The new E-450 comes with a 10 Megapixel Live MOS image sensor and TruePic III with image processor. It offers ISO up to 1600, On-Screen Autofocus, Face Detection, Live View, Shadow Adjustment Technology and Perfect Shot Preview. Furthermore it includes a 2.7 inch HyperCrystal II LCD display. In addition to that the DSLR offers  Dust Reduction System with Supersonic Wave Filter. It supports CompactFlash Type I & II, Microdrives, and xD-Picture Cards.

Main attractions include

  • On-Screen Autofocus works as seamlessly as a point-and-shoot to display subjects in focus on the LCD the instant the shutter is pressed half way;
  • Face Detection Technology targets and locks on up to eight faces to ensure they are in focus and crystal clear for amazing portraits;
  • New and Improved HyperCrystal II™ Technology delivers twice the contrast and better viewing in extreme lighting conditions, a broader range of color detail, and a wider angle of view on the LCD so you and your friends can see it up to 176 degrees off-center;
  • Shadow Adjustment Technology captures detail in the bright areas of a frame and opens up detail in the shadows that other cameras would render too dark or underexposed; and
  • Perfect Shot Preview enables you to view and select your favorite effect right on the LCD, and see how the image will look before you even capture it, so you know that what you see is what you get.

Director of electronics merchandising for QVC, Rob Ellerstein said told the press that they are thrilled to debut the much-anticipated Olympus E-450. Thanks to their strong relationship with Olympus, they will not only be offering the most innovative new products but also giving customers the opportunity to order them before they hit stores.

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This camera can be used for free-style shooting, experimenting and engaging with events and subjects. You can also enjoy the freedom of it’s Autofocus Live view feature and dramatic effects to transform your day-to-day shots into compositions to produce creative art filters. These effects cover

  • Pop Art:  Enhances colors, making them more saturated and vivid, creating high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
  • Soft Focus:  Creates an ethereal, otherworldly atmosphere that renders subjects in a heavenly light without obscuring details; and
  • Pin Hole:  Reduces the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center of the picture.

E-450 claims to produce amazing images for your snaps thanks to the 10 million pixels that offers high resolution photos. With 18 pre-set scene-select modes for every imaginable shooting scenario and full manual controls, the E-450 offers a world of possibilities to photographers. Additionally, Perfect Shot Preview enables users to preview and select various photographic effects on a live, multi-window screen on the LCD before snapping the shot.

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The Olympus E-450 will be available as a two-lens kit that includes ED 14-42mm f3.5/5.6 Zuiko Digital Zoom Lens and ED 40-150mm f4.0/5.6 Zuiko Digital Zoom Lens for $699.99.

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